Clever ideas > brute force budget. (Most of the time.)
David Randolph has always been keen to observe what transforms a person into a prospect, and a prospect into a buyer. As the head of strategy for DRUM, David and his team are dedicated to helping clients build successful marketing plans based on powerful, actionable insights. Previously, he served as a SVP of Retail Strategy at three-time AdAge Agency of the Year and has written for multiple national marketing publications.
When he’s away from the office, you can find David dabbling in his home music studio, cooking, consuming copious amounts of Netflix, or doing the meticulous but thankless job of planning his family’s travels.